Insights, tips, and best practices for live blogging, news coverage, and digital publishing.
Today’s keyword is “audience engagement strategy”. A recent survey conducted by The Rebooting found that media organizations are making decisive shifts towards audience engagement, making this a top priority in 2025 – even outpacing AI integrationa by more than 2x. The message is clear: publishers are responding to the transformation in how audiences find and […]
In today’s digital landscape, standing out in search engine rankings is essential for driving traffic and ensuring your content reaches the right audience. We at Norkon understand the challenges of optimizing live content and enhancing Search Engine Optimization (SEO) for news publishers and delved into facilitating the pre-rendering of live blogs for media publishers. This […]
Get a glimpse of truly engaging live blogs! We collected seven live blogs from renowned global publishers and analyzed some unique aspects to deliver immediate coverage of specific events. Read on for more insights.
Why Standard Article Templates Fall Short for Live Blogging: Lessons Learned Live blogging has become a cornerstone of real-time journalism, delivering timely updates on critical events like elections, sports, and breaking news. While numerous news publishers acknowledge the importance of providing continuous updates on on-going, live events, not everyone approaches this the same way. Many […]
The Paris 2024 Olympics was not just a showcase of athletic prowess but also a groundbreaking event for digital engagement and media coverage. As the world gathered to witness incredible feats of sport, the Games also set a new standard for how audiences engage with major events in the digital age. With an estimated reach […]
Live Questions & Answers sessions are one of the most effective formats for driving reader engagement on online newspaper platforms. Unlike static articles, Q&As provide a dynamic, interactive experience that keeps readers coming back for more. Many publishers leverage platforms like Live Center to host these sessions directly on their websites, driving traffic and fostering […]
The past few weeks have been nothing short of eventful. From breaking news to major sports announcements, the world goes through a rollercoaster of emotions as events keep happening, and the race for publishers is on from the moment the story breaks. A Very Real “Need for Speed” To Break The News With Precision When […]
From affiliate revenue through e-commerce deals, betting placements or live feed ads, newspapers can explore different monetization strategies through live coverage.
Optimize news articles and live blog ranking In today’s digital-first landscape, newspapers must leverage SEO (Search Engine Optimization) to maintain visibility, outreach, and digital success. With recent changes in Facebook’s algorithms leading to a decline in referral traffic from social media to news sites, optimizing for search engines has never been more critical. While debates […]
News journalists and editors today have a lot on their plate. Their content must be able to captivate broad audiences while disseminating information swiftly and offer an all-encompassing perspective on live events. Notably, data reveals that 80% of website traffic will come from just 20% of stories, predominantly within the first 20 minutes of publication. […]
How to get a red “LIVE” label with Google Live Blog Posting schema Securing a position in Google’s Top Stories is a strategic priority for organizations aiming to increase the reach and impact of their live blog content. One essential tool to achieve this is Google’s “LiveBlogPosting schema”, which enables publishers to maximize their visibility […]
If there’s one thing we can learn from social media and its popularity, it’s this: freely accessible short-format text, with a heavy focus on visuals (images, graphics, or other) is a formula that works time and again, across age groups and cultures. Coupled with the reminder that not every newspaper should be a publication for […]
As the countdown to the 2024 US Elections begins, newsrooms get ready to tame a turbulent media landscape and deliver real-time updates
In the media and newspaper industry, website downtime can have a significant impact on revenue, as news websites rely on advertising revenue and subscription revenue.
How does SEO for newspapers work? Learn how to optimize your articles for Google News with live blogging.